http://practical-innovation.com Tue, 20 Jul 2010 15:26:58 +0000 http://backend.userland.com/rss092 en The CDC is requesting public comments on new federal menu labeling requirements. Take this opportunity to make sure they know what you care about. *** Federal Menu Labeling. The U.S. Food and Drug Administration (FDA) is seeking public comment and information to help the agency implement a new federal law that ... http://practical-innovation.com/healthy-living/what-do-you-want-to-know-about-the-food-youre-eating Is your brand tired? Need to kickstart it this year? Here's a great article by AdWeek on some principles to innovate your brand and your customer experience along with it. 1) Create better realities. Why not provide real value to your customers? Your Customer Experience is the embodiment of your Brand. Make ... http://practical-innovation.com/internet-marketing/a-new-year-with-new-principles-to-embrace I was doing a search for "practical innovation" tonight - can't help it, it's in the name ;-) - and stumbled upon an interesting post titled "Practical Innovation - John LaGrou's Safeplug". I really do want to learn more about this invention after watching this video of LaGrou's TED presentation.  In a ... http://practical-innovation.com/environment-sustainability/smart-power-outlets-smart-patent-attorneys I just found out about the C3 Summit from a fellow CORE member on LinkedIn. Thanks to Jo Ann Hair for pointing out this inspiring video. It seems logical that as conscious consumerism begins to spread, businesses must respond in a significant way in order to succeed but I had no idea ... http://practical-innovation.com/conscious-business/c3-summit-catalyzing-conscious-capitalism OMG! R U BPMF? If I were to ask you what you’re selling and who you’re selling it to, what would you say? Seems like two straightforward questions that are easy to answer, right? Yet, failure to find a good fit between your product and your market is one of the ... http://practical-innovation.com/internet-marketing/bpmf-marketing-primer I stumbled upon this slideshow from Sean Ellis while researching tonight. It was presented at SeedCamp 2009 in September in London. I especially enjoyed Sean's perspectives on the importance of product/market fit before moving up the growth pyramid. However, be sure you've carefully defined your target market when you conduct ... http://practical-innovation.com/internet-marketing/customer-development-and-productmarket-fit We've embarked on an adventure to join the video self-publishing world as part of our newest project, Be-Eat-Drink (b-e-d). My friend, Cory, inspired me. Introducing b-e-d cuisine. Both the recipe blog site and the YouTube healthy food and lifestyle channel are prototypes and testbeds at this point, quick and easy ways ... http://practical-innovation.com/healthy-living/pc-video-editors "...an exciting, inspiring, and energizing event that includes world-class environmental films with representatives from local and national organizations and companies, topical forums and discussions, and films for youth." That's what the Colorado Environmental Film Festival says on their website anyway. Check out the site for the schedule and full film descriptions. There ... http://practical-innovation.com/environment-sustainability/colorado-environmental-film-festival It's still going to be awhile before you see tweets and status updates in your search results, but expect the day to come. It's a little closer now with these new deals inked between Microsoft, Twitter & Facebook. Need help figuring out how social marketing, search engines and other online marketing ... http://practical-innovation.com/internet-marketing/twitter-facebook-coming-to-a-search-engine-near-you Synthetic Genomics is partnering with Exxon Mobile to develop algae-based biofuels. With Exxon jumping in to the biofuel fray, I'm hopeful we'll make some real progress on alternative fuels. If you need help launching a product or service that helps promote the environment and sustainable living practices, we can help. Send an ... http://practical-innovation.com/environment-sustainability/biofuels-coming-to-a-gas-station-near-you