The CDC is requesting public comments on new federal menu labeling requirements. Take this opportunity to make sure they know what you care about.

*** Federal Menu Labeling. The U.S. Food and Drug Administration (FDA) is seeking public comment and information to help the agency implement a new federal law that requires the posting of calorie content and other nutrition information on menu items at certain chain restaurants and similar retail food operations and vending machines. The new law, Section 4205 of the Affordable Care Act signed into law March 23, 2010, sets uniform federal requirements for such labeling. Comments should be submitted to the FDA by September 7, 2010.

For more information, please visit http://edocket.access.gpo.gov/2010/2010-16303.htm.

Is your brand tired? Need to kickstart it this year? Here’s a great article by AdWeek on some principles to innovate your brand and your customer experience along with it.

1) Create better realities.
Why not provide real value to your customers? Your Customer Experience is the embodiment of your Brand. Make sure both are aligned with what your customers’ are actually looking for.

2) Don’t be design blind.

3) Be “brand led”.

4) Think 365 – not 360.

5) Be interesting.

I just found out about the C3 Summit from a fellow CORE member on LinkedIn. Thanks to Jo Ann Hair for pointing out this inspiring video. It seems logical that as conscious consumerism begins to spread, businesses must respond in a significant way in order to succeed but I had no idea that such large players had already figured that out. It turns out I didn’t come up with the concept at all. Don’t you hate when that happens? I am, however, happy to join the movement and help spread the word.